How is the banner impressions total calculated? Here are my test step-by-steps using a unmoded Dolphin 7.1 version:
Step 1: Create new banner with <img src="banner.jpg"> as 'Text' entry
Step 2: Select only 'Top' display option
Step 3: Go to another browser and refresh home page to view new banner
Step 4: Click on banner.jpg
Step 5: Switch back to Banner admin screen immediately and refresh
Step 6: Observe the number of 'Clicks' = 1 and number of 'Impressions' = 41
If our pricing model to banner buying customers has a dependency on the number of impressions (for example $X for every Y impressions), I don't think the Dolphin Banner impressions are believable. We understand that there are several variables that can inflate the number of impressions a little bit but as is, we just don't think we can validate the number of impressions to our potential customers.
Has someone reviewed and corrected this?