It’s A Facebook World … or is it?

Facebook here, Facebook there, everywhere Facebook...book. Yeah, like it or not but the big blue (#3a589b) giant harbours massive chunk of entire internate populace and turns more and more social networks into ghost-towns. 

Moreover, increasing number of sites just bend under the pressure and use Facebook plugins/logins instead of building their own accounts databases. 

Just look at this:

It's hard to tell what effect Facebook has on niche networks, but surely enough it isn't very positive either. Facebook Pages are used as an alternative and again operators basically throw in the dowel and surrender any hopes for building their own membership base. 

The question is ... is it a new reality or just a temporary phenomenon? Should we (like with Google being a search monopoly) accept that Facebook is the new layer of Internet environment that we should adapt to, or it's just another big player that will pass, just like every other player in the past?

Personally, I don't like the idea of the Web 3.0 being all #3a589b. I much prefer the diversity and thrill of mid-level competition that we used to witness some 3-5 years ago. It just feels so much more natural. 

What would it take to get back to "normal"? Social graph liberation - check. Facebook fashion climax -check. Resurgence of quality niche networks... you bet! Eventually, the works should start feeling overfed with "The Social Network", because it's proprietary and limited. There's a reason why we all live in different countries, speak different languages and choose different political parties and religions. "We are one", alright, but we are also different. 

I was pondering this subject for a while now, mainly because I had to figure out how deeply we should integrate default Dolphin package with Facebook. The world is still turning blue, but somehow I'm not convinced.

What do you think? Is it wishful thinking or will Facebook get their claws out of the world's social graph anytime soon?